Announcing the Winners of The REEL Challenge:
Celebrating the Movie and Television Industry at Work:

 

A creative video that informs the necessity of the film industry in Canada

Directed by : Raphaël Caron - CANADA

Written by : James Cadelli

Produced by : Raphaël Caron, James Cadelli

Edited by : James Cadelli

Dir. of Photography : Raphaël Caron

Cast : Renaud Poupart Anna Van Stuvenbeiger Roxanne O'Connor

Length : 1:02

'Preserve' looks at the bigger picture of film production in Canada, while asking the audience, what if?

Directed by : Maja Zonjic - CANADA

Produced by : Maja Zonjic

Edited by : Dominik Engel

Length : 1:00



HERE'S THE CHALLENGE

The 4th edition of The REEL Challenge, Celebrating the Movie and Television Industry at Work: Behind the Scenes, showcased the importance of promoting and protecting the dynamic production industry in Canada, which in 2012 supported the livelihoods of over 130,000 artists, creators and workers. Aspiring filmmakers were given the opportunity to share this very important message and showcase their talents by creating a 60 second comedic or animated short.

This year’s contest awarded prizes of $7,500 for Best Comedic Short and $7,500 for Best Animated Short.

James Cadelli from Embrun, Ontario was awarded the prize for Best Comedic Short for his entry ‘Hands’. In his witty take on this year’s theme, ‘Hands’ showcases all of the people behind the camera who work to support film and television production in Canada. The prize for Best Animated Short was awarded to Maja Zonjic from Mississauga, Ontario for her entry ‘Preserve’. The 60 second animated short looks at the bigger picture of film production in Canada, while asking the audience, “What if all of the people behind the scenes didn’t exist?”.

Canada has a world-class motion picture and television industry and you’re closer to it than you think. Tens of thousands of small businesses all over the country are supported by movie and television production, from drycleaners to caterers, who count the production industry in Canada as one of their many clients. Last year alone, the total volume of film and television production in Canada was more than $5.89 billion and generated more than 132,000 full-time equivalent jobs (FTEs). When you support legitimate content you help a thriving movie and television industry, which means more jobs, a stronger economy, and a greater array of entertainment choices for everyone.

Filmed entertainment takes enormous amounts of time, investment, and effort to make – and in the age of the internet, no time at all to steal. The REEL Challenge is an opportunity to help tell the story of a dynamic production industry in Canada that supports the livelihoods of the thousands of artists, creators, and workers – in front of the camera and behind it – who shoot and put together entertainment that will make us cry, laugh, or even see our world differently.

“Protecting our industry is how we ensure its longevity. There are countless people who work daily in the production industry in Canada and we want to acknowledge them,” said Slawko Klymkiw, CFC’s Chief Executive Officer.

Learn more about The REEL Challenge and watch our winners here.